Transformers, G.I. Joe, Star Trek and Wolverine Ads Win Super Bowl XLIII!

News: What the Fear

Transformers, G.I. Joe, Star Trek and Wolverine Ads Win Super Bowl XLIII!

by Gabrielle DiPietro, Fri., Jan. 9, 2009 7:10 AM PST

Sports and horror aren’t exactly synonymous but each year, studio tycoons are taking advantage of the 97.5 million viewership to showcase their tent pole features, which often, fortunately for us, are increasingly genre related! A while back we reported that NBC announced the 3D, 90 second spot they’ll premiere during Super Bowl XLIII for Monsters vs. Aliens. But today, according to Variety.com there are 5 additional spots you’ll have to tune in for! So while two teams of helmeted thugs battle it out for bragging rights, stand by for the commercial break which includes confirmed spots on this year’s roster for Paramount’s Transformers: Revenge of the Fallen, Star Trek, G.I. Joe, Universal’s Land of the Lost and potentially Fox’s Wolverine. Each 30-second spot reportedly will run the advertisers $3 million, up from last year’s $2.7 million. Regardless of who ends up facing off in the big game, I’m thinking genre fans are destined to win with a first look at Transformers and extended peeks at some of the most anticipated flicks of 2009! Gooo commercials!