News Article

News Article

A Gremlin Literally Chews the Scenery in This European Snickers Ad

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Chances are you've come across at least one of those celebrity ads for Snickers, featuring famous faces riffing their reputations (good or bad) by standing in for ordinary folks whose hunger literally makes them “not themselves.” Robin Williams, Joe Pesci, Betty White and more signed up for the meme-worthy campaign, but the ads never reached out to us horror fans – except in the UK and France, where they aired this awesome spot featuring the most obnoxious guest star of all.
 
 
Yup, that's an officially licensed Gremlin playing the roommate from hell (his last snack must have happened after midnight), and he's being brought to life old-school, as an animatronic puppet – which itself is pretty remarkable in the CG-heavy ad biz. Check out this French behind-the-scenes clip to see how they did it (no subtitles, but it's pretty easy to follow):
 

 

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